Education before action.

Give truth before transaction. No sales, no scripts—just clarity.

Open Access is a consumer-first movement to rebuild trust in real estate. See the Reset →

You Have Options

Buying or selling isn't one path or one pitch.

Some people aren't ready yet—and that's okay. Our job is to make your options clear, not to push you into a timeline.

Education

Education before action.

Give truth before transaction. No sales, no scripts—just clarity.

Buying, Demystified

Representation, contracts, leverage—all explained in plain English. Learn what agents actually do, what contracts mean, and how to use leverage without being taken advantage of.

Selling, Without Spin

Pricing, exposure vs promises, negotiation. Understand how pricing actually works, what 'exposure' really means, and how to negotiate from a position of strength.

Money & Fees, In Plain English

Who pays what, when, why. No hidden fees, no surprises. Learn exactly who gets paid, when they get paid, and why. Transparency in every dollar.

Risk & Protection

Disclosures, timelines, contingencies. Understand what you're protected against, what you're not, and how to navigate risk without fear-mongering.

Not All Agents Are the Same.

Reputation ≠ value. We help you compare agents on what matters:

Proof of work

Recency and volume of deals, not just lifetime totals.

Actual services

Marketing deliverables, timelines, and who does the work.

Negotiation & outcomes

List-to-sale ratios, days on market, repair credits won/saved.

Accountability

Cancellation terms, progress updates, and what happens if targets aren't met.

Goal: Choose based on evidence and fit, not on slogans.

How to Research an Agent (Fast Checklist)

Ask for these—before you sign anything:

Deals: How many in the last 12 months like mine (price, area, property type)?

Plan: What exactly will you do and when? (channels, frequency, milestones)

Access: Who handles showings, inquiries, negotiation? (names, not "team")

Metrics: How will we measure success weekly?

Terms: Fee structure, cancellation/opt-out, and any add-on costs.

Where the Industry Isn't Transparent

We're rebuilding trust by making the invisible visible.

Issue 1

Identical pricing masquerading as competition.

2.5–3% everywhere isn't choice.

Issue 2

"Exposure" instead of marketing.

If there's no plan, it's just talk.

Issue 3

Contracts before trust.

Representation should be earned, not locked in on day one.

Your Paths (At a Glance)

DIY
Do It Yourself

You drive; use our checklists and office hours for guardrails.

DWY
Done With You

You lead, we co-pilot critical steps (pricing, offers, negotiation).

DFY
Done For You

Full-service with transparent deliverables and measurable outcomes.

Questions to Bring to Any Meeting

What fees do I pay, and when? What gets me out of this agreement?

Show me your last three similar cases and outcomes.

What will you do in week 1, week 2, and week 3?

How do we decide when to adjust strategy?

What happens if I'm not satisfied?

Not Ready Yet? That's Still Progress.

Timing, credit, job moves, life changes—there are good reasons to wait. Use this time to learn, set expectations, and build your team deliberately.

Join a Q&A, bring your situation, and leave with next steps—no pressure.

Why Open Access

Open Access is a consumer-first movement to rebuild trust in real estate. We advocate for transparent fees, measurable service, and opt-out friendly agreements—and we give you the tools to choose confidence over confusion.